Sales training techniques that deliver.
According to ES Research, 9 in 10 sales training has no impact whatsoever beyond 120 days.
The solution ? Focusing on three techniques to help boost learning and implementation.
Sales training helps put in place a foundation of core skills, and learn new behaviours.
Sales coaching helps implement those new behaviours, overcome challenges and get better.
And sales consulting helps put in place the organisational support required to sustain them long term.
Interested in working together ?
We offer a wide range of strategies to increase sales and sales training techniques – proven to work and delivering real results.
Live Sales Training.
“Live”, face-to-face sales training delivered on-site or at a location of the client’s choice, typically delivered over the course of 1-3 days for groups from 5 to 15 people. Can be moderately (case studies, role plays) or extensively customised.
Ideal for firms who wish to improve the knowledge, skills and ability to execute of their professionals and “kick things off” with a short burst of learning and skills development. Boost results by pairing with (group & individual) coaching and (online) training programs.
Sales Process Consulting
Short-term consulting engagements designed to address specific issues clients related to the organization and/or processes.
Examples include: implementation of processes and organisations structure to support selling into strategic accounts, improving sales leaders’ ability to coach their people more effectively, increasing/improving the performance and ROI of sales training and skills development, accelerating the “time to revenue” for new hires and junior professionals.
Online Learning & Training
We offer several tailored online training programs to be either used individually (facilitated self-learning) or in conjunction with sales training or coaching. All can be customised (moderately or extensively), and include 20 guided video modules focused on core business development topics, e-mail reinforcement, assessments, tools and checklists. Examples of such programs for specific audiences include: The Relationship Strategy Program, Selling Consulting Services, or Entrepreneurial Selling.
Coaching individuals or groups (5-10) for a period of anywhere from 3 to 12 months.
Coaching via GoToMeeting or Skype, including technology support (recording/distribution of calls).
Calls follow a structured format of accountability, deal coaching and situation-specific advice and feedback. Ideal for individuals and firms who want to truly accelerate business development and sales performance over a sustained period of time and maximise the achievement of results.
Offered either stand-alone or as part of a coaching program, deal coaching is intended to give quick bursts of feedback and guidance to individuals who are facing major business development challenges or opportunities.
Ideal for individuals and firms who want to get immediate, relevant and highly actionable feedback and suggestions to help increase the chances of winning the deal or engagement.
Speaking & Keynotes
For organisations who seek an engaging, motivational speaker or keynote address to motivate key staff and professionals.
The focus will be on introducing key concepts, strategies and tools related to business development in an engaging, interactive format using a combination of speaking, stories and interaction with the audience.
This type of engagement can be anything from a 20-minute keynote speech to 2-3 half day training or facilitation sessions delivered during a multi-day conference.
- Dave Gray, CEO, Liminis
"A respected expert and thought leader in the sales and marketing of complex, high-end products and services."
- Cliff Pollan, CEO, Postwire
"A unique ability to combine strategic insight with no-fluff, practical advice. On my "must follow" list for B2B sales today."
- Charles H Green, CEO, Trusted Advisor Ass.
"Ago delivers punchy, relevant and practical advice for those selling to executives and the C-suite."